What is Website Optimization
One of the most important things for you to remember when you’re optimizing your website for search engines is that these engines read text and ignore graphics. This means that you need to focus on the text that is part of your website content.
The Right Keywords: Internet users will type keyword phrases into the search engine when they want to find a certain product or service. Most users will type about two or three words and then do a search for relevant websites. Before you spend a lot of time optimizing your website you should use a software program to help you determine which keyword phrases get the greatest search volume. This will allow you to focus your efforts on optimizing your website for the right keywords.
Text on your Home Page: Once you’ve decided which keywords are best for optimizing your website you’ll want to put those keywords and phrases into the content of your website. You’ll want to start by focusing on the first paragraph on your home page since this is the first thing that most search engines read to determine if your website is relevant to a user’s search. In that first paragraph you’ll want to use as many keywords and key phrases as you can so that your website comes up in a variety of user searches.
Using HTML Tags: You’ll need to make sure that you have the right tags in your HTML coding so that it corresponds with the text on your website. Your ranking in search engines will be more solid if you’re consistent with your tags and text.
